Software AG – Vendor Profile – Worldwide
Software AG is known as a provider of innovative database systems (ADABAS) and programming languages (NATURAL) for mainframe environments. Both of these products are merged in the A&N business unit, which is still an important contributor to Software AG´s annual sales and delivers high profit margins, but suffers from dwindling demand among existing customers and literally no new sales opportunities. For this reason, for the last couple of years the company has been striving towards a transformation into new, promising business areas. The goal is to become a leading provider of integration technology, data management tools, and process management solutions.